A new chapter has been added to the journey of Imrozia Serene with the opening of its outlet at Emporium Mall, Lahore. This step has been taken to make the brand more accessible to customers who appreciate refined craftsmanship, elegant silhouettes, and contemporary Pakistani fashion.
Through this outlet, the Imrozia Serene experience has been brought closer to Lahore’s fashion-conscious women in a premium shopping environment.
Why Emporium Mall, Lahore Was Chosen
Emporium Mall is recognized as one of Lahore’s most prominent shopping destinations, known for its vibrant retail culture and premium brand presence. For this reason, the location was selected to represent Imrozia Serene’s vision of elegance and accessibility.
With its central location in Johar Town and easy access from various areas of Lahore, Emporium Mall provides the perfect setting where the brand’s collections can be explored comfortably.
What Is Available at the Imrozia Serene Emporium Mall Outlet
At the Imrozia Serene outlet in Emporium Mall Lahore, a thoughtfully curated selection of designs is displayed, including:
- Bridal Wear featuring intricate details and timeless elegance
- Luxury Pret designed for formal occasions and celebrations
- Formal & Festive Wear created for women who value graceful styling
Each outfit is crafted using premium fabrics and detailed finishing, ensuring that quality and sophistication are consistently delivered.
An Enhanced In-Store Shopping Experience
An exclusive in-store experience is offered at the Imrozia Serene Lahore outlet, where collections can be viewed up close and explored with ease. The opportunity is provided to:
- Feel fabric textures and assess detailing in person
- View accurate colors and embroidery work
- Receive guidance from trained in-store staff
- Enjoy a comfortable and personalized shopping environment
This experience has been designed to help customers make confident and informed choices.
Designed for Lahore’s Fashion Aesthetic
Lahore’s rich fashion culture has always inspired Imrozia Serene’s designs. The collections available at the Emporium Mall outlet have been curated to align with the city’s love for bridal wear, formal dressing, and elegant everyday fashion.
From wedding festivities to formal gatherings, outfits are available that reflect both tradition and modern sophistication.
Outlet Location & Visiting Information
📍 Imrozia Serene – Emporium Mall Lahore
Emporium Mall, Johar Town, Lahore
🕒 Store Timings: As per Emporium Mall operating hours
Customers are encouraged to visit the outlet to experience the collections in person and explore the latest designs.
Visit the Imrozia Serene Emporium Mall Outlet
The Imrozia Serene Emporium Mall outlet has been opened to welcome customers seeking premium women’s fashion in Lahore. Whether bridal wear, luxury pret, or formal outfits are being searched for, a refined selection is available in-store.
For online shoppers, collections can also be explored at imroziaserene.com. Updates regarding new arrivals and upcoming launches are regularly shared on the brand’s social media platforms.
✨ The Imrozia Serene experience is now available at Emporium Mall, Lahore.